Case Study: Adams County Technical Institute engages students, parents, and local businesses with Graphcom targeted email campaigns

Adams County Technical Institute launches targeted email series with Graphcom in 2020

Adams County Technical Institute (ACTI), a technical education institution, partnered with vendor Graphcom to promote its rebranding and gauge community interest in its programs. The challenge was to effectively communicate ACTI's mission and expanded offerings to key audiences, including students, parents, and local businesses.

Graphcom implemented a solution involving a series of targeted emails. This campaign served the dual purpose of promoting ACTI’s programs and services while also gathering valuable data on community demand to help shape future offerings.

Adams County Technical Institute (acti)