Case Study: Balaton Sound achieves a higher international festival position with Graphasel Design Studio's modular branding

Balaton Sound elevates festival branding in 2017 with Graphasel Design Studio

Balaton Sound, an electronic music festival, sought to elevate its international market positioning and appeal to its younger audience. The festival organizers engaged Graphasel Design Studio to create a unique visual identity that would achieve a higher profile compared to previous years.

Graphasel Design Studio developed a versatile creative concept centered on an isometric representation. This design approach was chosen to facilitate modular adaptations across diverse platforms including wristbands, online displays, and city light posters, while also incorporating key festival landmarks. The solution implemented by Graphasel Design Studio successfully evoked the specific ambience of the Balaton beach festival, meeting the client's requirements for a distinctive and adaptable campaign.

Balaton Sound