Granyon
42 Case Studies
A Granyon Case Study
Jay Siegan Presents, a renowned talent agency, sought to create a world-class, award-winning brand and website to support its expansion into broader markets and services. The challenge was to develop a visual identity and digital presence that reflected its rich legacy in live entertainment while showcasing its forward-looking approach. Granyon was engaged to undertake this comprehensive branding and web design project.
Granyon delivered a complete solution, beginning with extensive research to establish a captivating brand identity. This included a new flexible logo, a custom digital-first font family (Klarheit Current), and a vibrant color palette inspired by live events. For the website, Granyon implemented interactive lighting effects and smoky textures to create an immersive user experience that mirrors a live performance. A key technical achievement was building a massive online talent repository using Airtable as a CMS, which seamlessly integrates with the Webflow frontend for efficient content management. The project successfully provided Jay Siegan Presents with a dynamic and engaging brand platform optimized for all devices.