Case Study: Ascen builds a more human brand and website with Granyon

Ascen launches a new Webflow website with Granyon, backed by compliance across 50 states

Ascen, a modern back office platform and employer of record for staffing firms, faced the challenge of establishing a trustworthy and professional brand identity while also creating a website that could effectively generate leads. They partnered with the vendor Granyon to revamp their visual identity and digital presence.

Granyon designed and developed a new website for Ascen using Webflow, focusing on a simple and stylish design to convey professionalism. A key objective was to infuse a more human touch into the platform by incorporating imagery of people, reflecting Ascen's focus on the human resources industry. This solution successfully repositioned Ascen's brand to better connect with its target audience.

Ascen