Case Study: Zoom achieves 71% improved communications and saves 7,000+ hours with Grammarly Business (Grammarly)

How Zoom Supercharged Its Content Engine to Meet Surging Global Demand

Zoom faced a sudden global surge of users and rapid hiring that strained its lean marketing and content teams: inconsistent terminology (like British vs. American English), time-consuming edits, and review bottlenecks threatened to slow onboarding and dilute brand voice. To solve this, Zoom evaluated and deployed Grammarly Business as a real‑time writing resource to help scale consistent, on‑brand communications.

Grammarly Business delivered in‑line writing feedback and customizable style guides (over 175 rules), giving Zoom brand‑specific suggestions at the point of writing. The vendor’s solution generated 10,000+ style‑guide suggestions, improved 71% of communications within nine months, and helped save an estimated 7,000+ hours (about $210K), while accelerating workflows (103,038 sessions improved) and boosting team confidence.

Zoom

Rhonda Hughes

Global Head of Content, Social Media, and Customer Advocacy