Grafik
82 Case Studies
A Grafik Case Study
Modern Campus, formed from the merger of OmniUpdate and Destiny Solutions, faced the challenge of launching a new unified brand identity and marketing strategy during a turbulent time for higher education. They engaged the vendor Grafik to develop this new brand.
Grafik implemented a comprehensive solution that began with a deep discovery process. This led to a full rebrand, resulting in the new name "Modern Campus," the mantra "Engagement Evolved," and a striking visual identity. Grafik supplied designed templates to ensure a consistent launch across the enterprise website and extended the new identity into a full suite of materials, creating loyalty among customers and establishing Modern Campus as a thought leader.