Case Study: Global Automakers boosts portal engagement with Grafik and Pimcore

Global Automakers boosts portal use 8x and site visits 75% with Grafik

Grafik worked with Global Automakers, an organization of international automakers, to address the challenge of increasing visits and engagement with its authenticated member portal. The goal was to promote memberships among communications technology firms as cars became more connected.

Grafik implemented a solution leveraging the Pimcore CMS, integrated with the client's CRM to dynamically deliver personalized premium content to members. This created a bespoke portal experience. The public website was also redesigned to reflect industry changes. As a result, Grafik helped Global Automakers achieve an 8-fold increase in portal use, a nearly 75% increase in site visits, and a 22% increase in session duration at launch.

Global Automakers