Gradient Works
2 Case Studies
A Gradient Works Case Study
SalesLeap, a marketing and sales agency, faced significant challenges with its cluttered CRM and inconsistent industry segmentation using outdated NAICS codes. This made it difficult to identify top-performing verticals and effectively onboard new SDRs. To overcome these obstacles, they partnered with Gradient Works.
Gradient Works implemented its Market Map solution, which provided accurate micro-vertical identification and streamlined the targeting process. This enabled SalesLeap's SDRs to pursue high-potential verticals more effectively, leading to increased attainment rates and improved outreach efficiency through scalable, personalized communication.
Christian Puima
CEO and Co-Founder