Case Study: Dow Center and Rockwell Lake Lodge achieve easier hotel and conference management with GraceSoft

Why Hillsdale College chose GraceSoft for its Dow Center Hotel, Rockwell Lodge & 7 Conference rooms

Dow Center and Rockwell Lake Lodge, part of Hillsdale College, were looking for a better hotel software experience across their 36-room Dow Center with conference space and their Rockwell Lake Lodge property in northern Michigan. After moving away from a larger provider, they chose GraceSoft and its Easy Innkeeping software to manage reservations, conference rooms, point of sale, and online bookings.

GraceSoft implemented an easy-to-use, cloud-based system that connected to Booking.com and Expedia at no extra fee and allowed staff to switch between properties to track reservations easily. The result was a strong improvement in convenience and support: the team had been using GraceSoft for over two years with a “fantastic experience,” and praised GraceSoft’s live chat and same-day issue resolution, replacing hours on hold with fast service and better day-to-day efficiency.

Dow Center and Rockwell Lake Lodge

Aaron Tracey

Director of Hospitality Operations