Case Study: SailGP delivers real-time race highlights with Grabyo

SailGP Deliver Real-Time Highlights During Season Finale Bringing Fans Closer to the Dramatic Finale of the SailGP Season

SailGP, the global sailing league, wanted a way to bring the excitement of its fast-paced races closer to fans during the 2019 season finale in Marseille. Working with Grabyo and its cloud video platform, SailGP aimed to quickly share live-action moments and keep audiences updated as events unfolded on the water.

Grabyo enabled SailGP to clip, edit, and publish highlights to Twitter and Facebook within moments of key incidents, including a dramatic near-collision between the Australian and Japanese teams. The result was faster social distribution, stronger fan engagement, and SailGP establishing itself as the go-to source for race updates and highlights, though no specific numerical impact was provided.

SailGP