Case Study: IGN reaches 13.2 million gaming fans daily with Grabyo

IGN Partners with Grabyo to Bring the Gaming Expo Experience Online

IGN, a world leader in games and entertainment media, faced the challenge of hosting its first 'Summer of Gaming' event remotely after the cancellation of E3 2020. The company needed to produce and distribute engaging live virtual programming to a global audience across multiple digital platforms. To meet this challenge, IGN partnered with Grabyo and leveraged its cloud-based live production platform.

Using Grabyo's browser-based live production and clipping tools, IGN's team was able to produce multi-platform broadcasts from anywhere in the world and create real-time highlights for on-demand viewing. This Grabyo-powered solution enabled IGN to bring the expo experience to a massive audience, reaching 13.2 million people daily and achieving over 278 million video views, creating a successful community-based experience for fans.

IGN

Dave Toole

Senior Director of Video Production