Case Study: Hero CPL achieves record-breaking fan viewership with Grabyo

Hero Cpl Broadcast Classic Matches with Live Commentary

The Hero Caribbean Premier League (CPL) faced the challenge of engaging cricket fans during a period with no live sports. To keep their audience connected, they partnered with Grabyo to create a new type of broadcast that would feel authentic and exciting.

Using Grabyo's cloud video platform, the CPL produced live streams of classic matches with a new, real-time commentary team that joined remotely from across the globe. This fan-first digital initiative, broadcast to Facebook and YouTube, became the most successful live stream in the tournament's history, achieving a record-breaking 2 million views and significantly increasing global fan engagement.

Hero CPL