Case Study: Mediacorp delivers real-time Singapore General Election coverage with Grabyo

Grabyo supports Mediacorp in providing multi-platform coverage of the Singapore General Election 2020

Mediacorp, Singapore’s national media network, needed to provide comprehensive real-time news and analysis coverage of the Singapore General Election 2020 across digital, social, mobile, and linear TV channels, despite the operational constraints of the COVID-19 pandemic. Grabyo helped enable this multi-platform coverage using its browser-based cloud platform, including remote production, live clipping, editing, and live streaming tools.

Using Grabyo Studio and Grabyo’s advanced live streaming platform, Mediacorp’s team could produce and distribute content quickly from remote locations while maintaining a small onsite crew. The solution supported election broadcasts, social broadcasts, and the “Singapore Votes 2020 – The Political Debate” live stream, which reached over half a million viewers, helping Mediacorp engage audiences safely and effectively throughout the election period.

Mediacorp

Diogo Martins

Lead, Social Media Creative Studio