Case Study: Blackbaud’s Jason boosts content creation productivity with GoZen Content AI

Senior Product Manager's Side Gig Empowered by Content Ai

The customer, a Sr. Product Manager from Blackbaud, had a side hustle running a digital marketing agency. His challenge was finding the time to create substantial content, such as blogs and social media posts, while working a full-time job. He needed a tool to streamline his workflow and boost his productivity, leading him to try GoZen's Content AI.

The solution was implementing GoZen's Content AI, specifically its 60+ templates and Playground feature, to kickstart the content creation process. The results were significantly reduced creation time, allowing him to write two SEO-optimized blog posts in just a couple of hours. The monthly credit system from GoZen further simplified access, saving him time and making his overall experience with AI content generation highly efficient and productive.

Blackbaud

Jason Durocher

Senior Product Manager