Case Study: Wellsquire filters bad-fit leads and discovery calls with GoZen Forms AI

How does WellSquire, a professional coaching service, filter out bad-fit leads and discovery calls with GoZen Forms AI

Wellsquire, a company providing purpose-driven career coaching for entrepreneurs, faced the challenge of filtering out bad-fit leads to avoid wasting time on unproductive discovery calls. Their founder, Isak Vidinghoff, needed an interactive way to engage website traffic and qualify prospects, but found other form builders too limited in their conditional logic, integration options, and ease of use.

The solution was implemented using GoZen Forms AI. By creating interactive image-rich quizzes with advanced conditional logic and a scoring system, Wellsquire could automatically redirect users and assign points based on answers to identify the best-fit clients. This integration, along with webhook notifications and email automation, streamlined their qualifying process. As a result, GoZen Forms AI ensured the coaching team invested their time only with genuinely interested, qualified leads, optimizing their workflow for booking discovery calls and course enrollments.

Wellsquire

Isak Vidinghoff

Founder