Case Study: Marqii improves team visibility, feedback, and hiring decisions with Windmill

How Marqii uses Windmill to enable data-driven decision making across their team

Marqii, a hospitality-tech company, was facing challenges with inefficient team management and a lack of data-driven insight. Their internal processes, particularly for performance reviews and understanding team bandwidth, were manual and reactive. CEO Avi Goren was concerned about his overwhelmed support team and was making critical decisions about hiring and performance based on guesswork and anecdotal feedback rather than hard data.

By implementing Windmill, Marqii gained deep visibility into how their teams were actually spending time, which revealed a significant imbalance between internal and external meetings for the support staff. The platform’s analytics and automated reporting, facilitated by its digital assistant "Windy," enabled data-driven performance management and continuous feedback. The results included a 43% reduction in internal meeting time, a 10x increase in feedback volume, and the avoidance of an unnecessary $250k hire by optimizing internal workflows instead.

Marqii

Avi Goren

Chief Executive Officer