GovSpend
14 Case Studies
A GovSpend Case Study
Kentucky PTAC supports small and mid-sized businesses in navigating federal, state, and local procurement but needed better market intelligence to help clients find and win government contracts. GovSpend’s database and application give PTAC consultants like Darrall access to extensive historical purchase orders and search tools to reveal who buys what — and the varied terminology agencies use — so they can coach clients on certifications, proposal targeting, and product positioning.
GovSpend delivered a searchable purchase-order database with multi-keyword queries, filters, and live support, enabling Kentucky PTAC staff to identify specific buyers (for example, schools replacing bus fleets or Army vehicle programs) and tailor client outreach. After a year of use staff are comfortable using GovSpend to provide market research and coaching, improving clients’ ability to target agencies and increasing the efficiency of opportunity identification and proposal development.
Darrall
Kentucky PTAC