Case Study: Complete Book & Media Supply achieves rapid ROI and 5% sales growth with GovSpend

Complete Book & Media Supply - Customer Case Study

Complete Book & Media Supply, a books and media reseller, faced intense competition selling to government buyers and lacked the competitive pricing intelligence and targeted leads needed to win more contracts. They discovered GovSpend at a tradeshow and purchased access to the GovSpend database/platform to gain detailed procurement data and pricing visibility.

By using GovSpend’s database for price checking, data mining and lead generation, Complete Book & Media Supply closed many deals within weeks (the service paid for itself in about a month), hired dedicated sales reps focused on GovSpend leads, and achieved a 5% sales growth in the last year. GovSpend’s platform shortened and softened the sales cycle and is being adopted as a core tool for the company’s planned expansion.

Complete Book & Media Supply

Peter Coomaraswamy

Chief Executive Officer