Case Study: Professional Photographers of America streamlines proofing and collaboration with GoVisually

Professional Photographers of America (PPA) - Customer Case Study

Professional Photographers of America (PPA), a non-profit association with over 30,000 members, needed a new online proofing solution when the pandemic forced their team to shift to remote work. Their previous process of printing designs and handing them around the office for markup was no longer feasible, creating a challenge for their marketing team's workflow. They turned to the vendor GoVisually for a reliable and user-friendly alternative.

Implementing GoVisually provided a centralized digital platform for proofing, which brought clarity and efficiency to PPA's process. The solution eliminated issues with deciphering handwriting and lost feedback, allowed multiple users to review simultaneously, and reduced overall proofing time. The team especially praised features like the ability to reply to comments and attach reference documents. GoVisually had a significantly positive effect on the team's workflow and productivity.

Professional Photographers of America (PPA)

Kim Calloway

Creative Services Manager