Case Study: Travel Wisconsin boosts visitor engagement and subscriber growth with GovDelivery

Driving Year-Round Interest in Seeing Wisconsin

Granicus is a digital services provider that connects a network of 150 million people and supports more than 3,000 local, state, and federal government organizations. Faced with the need to improve government communications, streamline meeting and agenda management, and expand digital services to boost citizen engagement and transparency, agencies required a unified, easy-to-use approach to outreach and information delivery.

Granicus deployed its GovDelivery communications suite alongside a content program of trainings, webinars, guides, downloadable resources, and a subscription-based thought-leadership hub to centralize digital engagement and support practitioners. The result: widespread adoption across the public sector—trusted by 3,000+ agencies and reaching 150 million people—plus ongoing events and resources that help drive better decision-making and increased citizen participation.

Travel Wisconsin