Case Study: Financial Trading Company achieves SaaS subscription transformation and accurate global billing with Gotransverse

Communications Service Provider for Financial Trading Uses Gotransverse To Power Transition to Subscription Model

Financial Trading Company, a global provider of technology and connectivity services for financial market participants, needed to move from an on-premise perpetual licensing model to a cloud-based SaaS subscription model while supporting hardware/software bundles across 20 multi-currency business units and customers in 32 countries. To achieve an end-to-end quote-to-cash solution that integrated with Salesforce and CPQ, they selected Gotransverse’s cloud subscription billing and revenue recognition platform (integrated with CloudSense for CPQ).

Gotransverse implemented billing, invoicing and customized revenue-recognition schedules, enabling cross-business-unit bundles, custom discounts, tax calculations by component, and CPQ coordination with CloudSense. As a result, Gotransverse stabilized the company’s revenue streams for easier forecasting, improved quote and product-selection accuracy, enabled faster user onboarding, and delivered pinpoint billing and revenue-recognition accuracy across the 20 business units and 32-country footprint.