Case Study: Under Armour strengthens in-store data collection with GoSpotCheck by FORM

Under Armour Strengthens In-Store Data Collection to Lift the Bottom Line

Under Armour needed a better way to collect in-store data and support its field teams, so it piloted the GoSpotCheck platform by FORM with a small group first. The company wanted to make sure the solution met its needs before rolling it out more broadly across frontline employees.

GoSpotCheck by FORM provided support, training, and guidance throughout the pilot, helping Under Armour capture real-time data on sales, customer interactions, product issues, merchandising, and marketing. After seeing how effective the platform was and how much time the field teams saved, Under Armour expanded it to all frontline employees.

Under Armour

Holly Kelleher

Field Communications Manager