Case Study: Dent Craft reduces no-shows with GoReminders

Dent Craft - Customer Case Study

Dent Craft, an automobile dent repair company serving the Boston area, struggled to keep appointments organized while relying on pen and paper and occasional Google Calendar entries. As a result, owner Matthew Ligor faced an inefficient, time-consuming scheduling process and a high no-show rate, especially when customers were not reminded ahead of time. He needed a way to manage appointments without offering online booking, since each repair required an in-person quote first.

GoReminders provided Dent Craft with simple appointment scheduling, Google Calendar integration, and automated SMS/email reminders tailored to the business’s workflow. Matthew set reminders for the day before and 2 hours before each appointment, and could track confirmations, reschedules, and cancellations more easily. With GoReminders, Dent Craft cut its no-show rate from 50% to 2% within the first month, and the company has continued using the platform for 5 years.

Dent Craft

Matthew Ligor

Small Business Owner and Sole Operator