Google Fitbit
22 Case Studies
A Google Fitbit Case Study
Houston Methodist, a leading academic medical center with 18,500 employees across Greater Houston, launched the Pick Up the Pace program to reinvigorate its long-running wellness efforts and improve company culture. They partnered with Google Fitbit, using Fitbit Health Solutions devices and platform, and addressed early enrollment and engagement questions by appointing a dedicated wellness administrator to manage execution and communication.
Google Fitbit provided Fitbit Health Solutions devices (two per participant to include spouses) and supported themed monthly challenges, department CEO step competitions, and raffle incentives including a $10,000 grand prize. The initiative drove dramatic engagement—90% employee participation, executives averaged more than 16,000 steps per day, visible behavior change (walking during breaks, peer challenges), and measurable health-cost savings for Houston Methodist in 2015.
Marc Boom
Chief Executive Officer