Google Fitbit
22 Case Studies
A Google Fitbit Case Study
The South Carolina Hospital Association partnered with Google Fitbit to tackle inactivity and rising obesity risk among staff and legislators at the State House. After a health policy fellows program highlighted the need to shift from weight-focused messaging to empowering everyday movement, SCHA used Google Fitbit’s corporate wellness challenge (Fitbit Health Solutions) to engage participants and kick-start a culture of wellbeing.
Google Fitbit’s program, combined with optional pre- and post-program biometric screenings and a wellness champion in Representative Neal Collins, drove measurable improvements: overweight/obese cases fell by 18%, average daily steps rose 21% from month one to month five with a final-month average of 9,083 steps (top team 10,907), 78% of participants with high cholesterol reduced levels, and a cumulative 31 inches of waist circumference lost. The Google Fitbit-led initiative helped make the State House demonstrably healthier and inspired lasting changes like walking trail markers on the grounds.
Rozalynn Goodwin
VP of Engagement