Case Study: TVG Network achieves seamless scaling and 80% less IT involvement with Google Cloud Platform

TVG Network A front runner in online horse racing

TVG Network, a leading U.S. online horse-racing wagering operator and broadcast network, faced a high-stakes challenge: legacy infrastructure and manual scaling left its betting systems vulnerable to downtime during major events like the first Saturday in May, forcing weeks of ad‑hoc load testing and significant staff time to prepare for surge traffic.

TVG rebuilt its application on Google Cloud Platform using containerized architecture (Google Kubernetes Engine), multi‑region active‑active deployment, and managed services (Cloud Bigtable, Pub/Sub, Cloud Storage), with implementation support from SADA Systems. The move enabled autoscaling and continuous availability, processing up to 6,000 bets per minute, reducing IT involvement by 80%, cutting up to $500,000 in annual CapEx, improving time-to-market by more than 30x, and delivering faster, more confident betting and richer mobile experiences.

TVG

Saeid Vafaeisefat

Vice President of IT