Case Study: ELEX achieves scalable real-time global chat and lower infrastructure costs with Google Cloud Platform

Supporting hundreds of thousands of concurrent chat users

Elex, a mobile games publisher based in China, needed a reliable way to power real-time chat for its global hit *Clash of Kings* and to support multilingual communication between players. The company also wanted a scalable platform that could handle peak traffic, reduce operational overhead, and support users around the world. Google Cloud Platform, using Google Compute Engine and Google Cloud Translation API, was selected to meet those needs.

Google Cloud Platform implemented a cloud-based chat and translation solution that delivered stable real-time translations and elastic infrastructure for Elex’s growing user base. As a result, Elex continued serving more than 300,000 concurrent users per second, improved team efficiency, and reduced infrastructure costs for the chat service by about 20%.

Elex

Hu Chao

Product Manager