Case Study: SalesSeek scales infrastructure 12x and cuts cloud costs by 50% with Google Cloud Platform

SalesSeek scales infrastructure 12X while reducing cloud costs with Google Cloud Platform & Server Density

SalesSeek is a London-based CRM startup that combines visual contact & deal management, web analytics, email automation and social monitoring in a single app. As adoption grew, their bare-metal workflow became cumbersome and costly; the small team needed a way to free developer time, control cloud spending and build a scalable infrastructure for rapid growth.

They migrated to Google Cloud Platform Compute Engine (with Server Density for automated monitoring) in a single day, leveraging sustained‑use discounts and integrated APIs for automated provisioning and alerts. The move cut cloud costs roughly 50% in the first month, enabled up to 12x scaling of infrastructure, simplified DevOps, and delivered faster, more reliable operations as SalesSeek continues to grow.

SalesSeek

Andrés Sanchis

Head of Engineering