Case Study: Rebel Foods improves delivery accuracy and scales globally with Looker

Rebel Foods Pinpointing customers for food delivery with Google Maps Platform

Rebel Foods, one of India’s largest internet restaurant companies, was rapidly expanding its cloud-kitchen delivery network but struggled with an on-premises setup that was not scalable or reliable enough. To improve delivery operations, customer experience, and support growth, Rebel Foods worked with Looker and Google Cloud-related mapping capabilities to better manage order routing, estimated delivery times, and service coverage.

Looker helped Rebel Foods analyze customer locations, order patterns, and delivery data so the company could optimize marketing spend and operations. The result was a more scalable, functional service for international expansion and up to a 60% improvement in forecasted delivery-time accuracy, along with better inventory forecasting and more effective targeting of underserved markets.

Rebel Foods

Soumyadeep Barman

Chief Technology Officer