Case Study: Ramco Cements achieves data-driven operational improvements and market growth with Google Cloud Platform

Ramco Cements enhancing intelligence with data visualisation

Ramco Cements, a leading Indian cement manufacturer, needed to turn rich but unwieldy Ramco ERP data into actionable insight. Reliant on complex, time-consuming spreadsheets, the company struggled to understand operational issues and performance across regions and sought a dynamic, interactive data-visualization solution that integrated directly with its ERP.

By integrating Google Maps with the Ramco ERP and layering operational data on maps, Ramco created a visual analytics tool used daily by 1,000+ employees for monitoring benchmarks, spotting discrepancies and informing strategy; field sales also gained mobile access to competitor and dealer performance. The initiative cut penalties, losses and damages by up to 70%, reduced consignment clearance time by up to 40%, and delivered significant market-share gains (reported 6–7% nationally and 20–30% in target growth markets), while improving productivity and decision-making.

Ramco Cements

A.V. Dharmakrishnan

Chief Executive Officer