Case Study: PIXNET achieves faster, more personalized digital experiences with Looker

Powering social and image analysis with Google Cloud Platform

PIXNET, one of Taiwan’s most visited websites, needed to modernize its aging on-premises infrastructure to improve agility, scalability, and performance while supporting personalization and ad targeting. The company worked with Looker as part of its broader Google Cloud analytics stack, alongside services such as BigQuery, to better analyze user behavior and large volumes of image and content data.

Looker helped PIXNET visualize and act on data more effectively, supporting deeper analysis for personalization and targeted advertising. With this cloud-based approach, PIXNET reduced customer response times from 50 milliseconds to 10 milliseconds, cut production environment setup from three days to one hour, and gained the ability to handle nearly 7.7 million unique visitors per day while classifying more than 18 billion images.

PIXNET

Arrack Tseng

Manager Platform Software Engineering