Case Study: Planhat achieves faster, scalable customer insights with Google Cloud

Planhat Converting data to action with a 360-degree view of customer interactions

Planhat, the Stockholm-based next-generation CRM platform, was growing quickly but its time-series data architecture was becoming harder to scale. As customer volumes increased, the team spent more time on support and needed a faster, more efficient way to process and analyze huge amounts of data.

Looker helped Planhat modernize its analytics experience as part of its broader Google Cloud-based stack, with BigQuery at the core of the solution. The new setup lets Planhat process 80 terabytes of time-series data every day, store 167 billion aggregated data points, speed metric calculation by 15x, and render its largest customer dashboards up to 40x faster, freeing the team to focus on innovation.

Planhat

Alberto Lambert

Product Manager