Google Cloud Platform
1968 Case Studies
A Google Cloud Platform Case Study
Philips Lighting, the global leader in lighting, developed Philips Hue to transform how people use light at home by connecting bulbs to the internet, enabling app control, routines, and smart-home integrations. To deliver secure, scalable real‑time control and support rapid growth, the company needed a cloud backend that could handle massive transaction volume while freeing engineers to focus on product innovation.
Philips built the Hue backend on Google Cloud Platform (using App Engine, Cloud SQL, Cloud Storage, Datastore, Kubernetes Engine, Compute Engine and Apigee) with help from Q42. The platform now routes 200 million transactions a day (including 25 million remote lighting commands), integrates with devices like Nest, runs at roughly 10× the scale of similar projects with one‑tenth the workforce, and significantly reduced costs while enabling faster feature development.
George Yianni
Head of Technology, Home Systems