Case Study: Perx Technologies achieves faster, lower-cost analytics with Looker

Perx Technologies Reduces data analytics costs by 30%-plus and achieves near 100% availability with Google Cloud

Perx Technologies, a Singapore-based customer data and loyalty platform provider, needed a faster and more scalable way to manage growing data volumes and deliver real-time campaign insights. The company partnered with Looker as part of its analytics stack, using Google Cloud data services to support business intelligence and customer engagement across more than 50 million daily interactions.

Looker was implemented alongside BigQuery and related Google Cloud tools to power analytics and reporting. The result was a 50% reduction in query times, data warehousing and analytics costs cut by more than 30%, and near-100% availability, helping Perx Technologies give clients real-time visibility into campaign performance and the link between digital engagement and in-store transactions.

Perx Technologies

Rob Roach

Vice President Engineering