Google Cloud Platform
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A Google Cloud Platform Case Study
Moneysupermarket Group, the UK price comparison company behind MoneySuperMarket, MoneySavingExpert, TravelSupermarket, and Decision Technologies, needed a more scalable analytics approach as data volumes grew and its legacy platform limited both speed and machine learning innovation. It turned to Google Cloud Platform, using products such as BigQuery and Google Kubernetes Engine, with support from partner Datatonic.
Google Cloud Platform helped Moneysupermarket Group build a unified, cloud-based analytics and ML platform that automated data ingestion, cleaning, and orchestration across multiple sources. The result was a major boost in agility and independence for the data team, including cutting machine learning pipeline deployment time from 11 hours to 5 minutes, enabling daily model updates and more relevant customer offers.
Harvinder Atwal
Chief Data Officer