Google Cloud Platform
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A Google Cloud Platform Case Study
Metrovacesa, a century-old Spanish real estate company with a portfolio of over 27,100 homes, needed a way to deliver personalized, immediate service at enterprise scale. Its manual lead-qualification process was struggling to handle about 4,500 monthly portal leads, and weekend inquiries—despite often converting better—were frequently missed. The challenge was to modernize the home-finding journey and provide 24/7 multilingual support for buyers.
Using Looker as part of its Google Cloud-based solution with Lutech, Metrovacesa built an AI-driven architecture to streamline complex real estate interactions and turn conversations into market intelligence. The implementation helped capture €70 million in business, improved responsiveness, and enabled more effective lead handling at scale.
Silvia Díaz
Marketing and Communications Lead