Case Study: MadeiraMadeira achieves greater scalability and faster, more agile reporting with Looker

MadeiraMadeira relies on Google Cloud to obtain strategic data and insights

MadeiraMadeira is a Brazilian ecommerce company selling more than 3 million products across furniture, home appliances, and construction materials. As its digital transactions and data volumes grew, the company needed a new business intelligence platform with better performance, scalability, and stronger data governance, so it turned to Looker.

Looker helped MadeiraMadeira migrate from its legacy data visualization tool to a modern BI and self-service analytics hub, enabling teams to build their own dashboards and access information more independently. The results included more agile reporting for nearly 95% of employees who need it, time savings in data collection and analytics, improved data quality and transparency, and more assertive decision-making across business units.

MadeiraMadeira

Marcus Mendes

Data Analytics Engineer Manager