Case Study: GoodWhale achieves faster, more personalized financial education with Looker

GoodWhale Helping people invest confidently with personalized, AI-driven financial literacy

GoodWhale, a Singapore-based fintech startup, set out to democratize financial literacy with a personalized investing education platform, but needed a cloud setup that was simple to deploy, flexible to scale, and easy to manage without a heavy DevOps burden. Working with Looker as part of its Google Cloud stack, the company also wanted better visibility into user behavior and platform performance.

Looker helped GoodWhale turn data into actionable insights by supporting analytics alongside Google Cloud tools, enabling the team to better understand user engagement and personalize learning content. The broader implementation delivered measurable gains, including a 200% reduction in load time, 50 hours saved per engineer on build-related work, and 96% less time spent on company searches with Gemini, helping GoodWhale operate efficiently with a lean team.

GoodWhale

Junxian Lee

Co-founder and Chief Product Officer