Case Study: GoCardless achieves data-driven growth and unified insights with Google Cloud Platform

GoCardless Accelerating global growth with Looker

GoCardless, a leader in recurring payments, needed a way to unify data across teams, improve data accuracy, and deliver insights to both employees and business systems. The company evaluated several options and chose Google Cloud Platform’s Looker to support its growing data needs and create a more data-driven culture.

Using Google Cloud Platform’s Looker, GoCardless built a core data model that consolidated payments, merchant, support, and Salesforce/Zendesk data into one trusted source. The result was faster decision-making, broader self-service access, and stronger product insights: 95% of employees now use Looker regularly, helping the company spot revenue trends, improve product quality, and better respond to merchant needs.

GoCardless

Michael Bridgeman

Group Product Manager