Case Study: epaka.pl achieves 153% growth with Looker

epaka.pl unifies data with BigQuery and Looker to fuel 153% growth

epaka.pl, a parcel shipping and logistics company, needed a better way to unify and analyze revenue and operational data to support faster, more informed marketing and business decisions. With its previous system, the team only had partial revenue visibility and waited months for reports, limiting its ability to respond quickly to market changes.

Looker, alongside BigQuery, gave epaka.pl real-time reporting and department-wide dashboards that improved decision-making and monitoring. The company can now track campaigns and courier performance by the minute, catch issues within an hour instead of months, and has helped drive a 153% year-over-year rise in customer orders since 2024.

epaka.pl

Patryk Wichert

Head of Marketing