Case Study: Endowus achieves faster, safer platform deployment and a seamless customer experience with Google Cloud and Looker

Endowus Transforming wealth management with Google Cloud

Endowus is a Singapore-based investment platform that set out to make investing simpler and much more affordable than traditional methods. As it scaled quickly after launch, Endowus needed a faster, safer way to deploy its microservices platform and improve visibility across a complex financial ecosystem. It turned to Looker for analytics support as part of its broader data strategy, alongside cloud infrastructure.

Looker helped Endowus better understand customer behavior, demographics, and marketing performance so it could make more informed decisions about resource allocation. With the vendor’s analytics capabilities, Endowus gained clearer insight into how to target customers and measure campaign impact, while its technology stack also supported faster deployments, stronger scalability, and a better user experience. The result was a platform that could help customers lower investment costs by 70% and serve hundreds of clients managing tens of millions of dollars soon after launch.

Endowus

Gregory Van

Co-CEO and COO