Case Study: Dow Jones achieves faster, scalable news analytics with Looker

Dow Jones DNA and Quantiphi Uncovering the network effects of key events

Dow Jones, through its DNA data, news and analytics platform, needed a scalable way to help enterprise customers make sense of more than 1.3 billion premium news documents and uncover the business impact of major events. Working with Looker and partners, Dow Jones aimed to turn decades of unstructured news content into clearer insights, faster analysis, and more flexible access for advanced analytics and workflow use cases.

Looker helped Dow Jones build a Knowledge Graph solution that synthesized 30+ years of news data into visual, queryable network relationships, making hidden connections and event impacts easier to analyze. The prototype was delivered in 10 weeks and showed measurable value by rapidly structuring massive unstructured datasets, enabling faster discovery of insights, and supporting more accurate business intelligence that could reduce risk, uncover opportunities, and speed analysis.

Dow Jones

Niranjan Thomas

General Manager, Platform & Technology Partnerships