Case Study: Gamned achieves 30% lower infrastructure costs and greater productivity with Looker

Delivering added value for the ad trading desk, with a more efficient infrastructure

Gamned, a France-based programmatic advertising company, needed a more centralized and scalable infrastructure to support its data-heavy campaigns and speed up development. Working with vendor Looker alongside its cloud modernization efforts, Gamned also aimed to improve reporting and analysis across multiple platforms while reducing the operational burden on its IT team.

Looker helped Gamned consolidate campaign data into a unified analytics environment, supporting faster and more consistent performance reporting. Combined with the broader cloud redesign, the company improved productivity and cut infrastructure costs significantly, reporting up to 50% lower costs overall and faster deployment of new features.

Gamned

Jonathan Marcopoulos

Technical Director