Case Study: ContactPigeon achieves unified customer insights with Looker

A Google Cloud Platform Case Study

Preview of the ContactPigeon Case Study

ContactPigeon Giving retailers powerful insights with its new customer data platform

ContactPigeon wanted to give retailers a single place to analyze customer behavior, but their data was scattered across ERP, CRM, loyalty, and campaign systems. Using Looker on Google Cloud as part of its customer data platform, ContactPigeon aimed to help customers better understand shopping habits and close the gap left by siloed data.

Looker helped ContactPigeon deliver unified reporting and visualization of customer data, replacing slow custom reporting requests that could take two to three days. The result was a faster, more actionable view of customer insights that supports better personalization, stronger engagement, and higher conversions for retailers.


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ContactPigeon

George Mirotsos

CEO


Google Cloud Platform

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