Case Study: AfterShip achieves faster deployments and lower costs with Google Cloud

AfterShip Turning to Google Cloud to support continued steep growth in e-commerce parcel tracking

AfterShip, a Hong Kong-based e-commerce tracking platform serving 300,000 merchants worldwide, needed to scale rapidly while automating infrastructure, improving deployment speed, and controlling costs as it handled around 30 million packages per month. The company also needed to maintain strong global service levels and expand efficiently into new markets, using tools like Looker to help analyze and manage business performance.

Looker helped AfterShip centralize and make sense of its data so the team could move faster and make better operational decisions. As a result, AfterShip improved deployment speed from hours to minutes, strengthened its ability to scale globally, and targeted a 30% reduction in infrastructure costs while supporting continuous growth and better service for merchants.

AfterShip

Teddy Chan

Chief Executive Officer and Chief Technology Officer