Case Study: ADEO achieves a more customer-centric, data-driven strategy with Google Cloud Platform

ADEO Creating a customer-centric data strategy with Google Cloud and CGI

ADEO, one of the world’s leading home improvement companies, needed a more data-driven strategy to support its digital transformation and improve decision-making. Its 15-year-old on-premises data warehouse struggled to handle growing operational and customer journey data, making it difficult to open up its information system for partners and use data more effectively. ADEO turned to Google Cloud Platform, working with CGI, to modernize its legacy environment.

Google Cloud Platform helped ADEO migrate its data warehouse ecosystem from on-premises to the cloud, enabling a more customer-centric approach and better sharing and use of data for insights. The move gave ADEO the scalability it needed to manage larger and more complex datasets and support collaboration with partners, start-ups, and logisticians, helping the company build a more data-driven future.

Adeo

Laurent Ostiz

Global Chief Data Officer