Case Study: Unico Studio reduces ANR rates by up to 75% with Google AdMob Mediation

Unico Studio cuts ANR rates by 75% with Google AdMob

Unico Studio, an international creator of casual and logic-based games, faced a significant challenge with high App Not Responding (ANR) rates. This issue was negatively impacting the performance of their games and the overall user experience. To address this, they turned to the vendor Google AdMob.

Unico Studio migrated a large portion of their ad inventory to Google AdMob Mediation. This solution delivered exceptional results, with ANR rates improving dramatically across their portfolio. Eight out of ten migrated games saw a lower ANR rate, with half of those games achieving a 50% reduction. One specific game even saw its ANR rate drop by over 75%, greatly improving stability and user experience.

Unico Studio