Case Study: AxesInMotion boosts rewarded video revenue with Google AdMob

AxesInMotion boosts rewarded video revenue by 20% with Google AdMob

AxesInMotion, a major player in the mobile gaming industry, faced the challenge of maximizing the earning potential of its rewarded video ads while prioritizing a positive user experience for its popular game, Extreme Car Driving Simulator. To address this, they worked with Google AdMob.

The solution implemented by Google AdMob involved using Firebase Remote Config to perform A/B tests on reward values, allowing for data-driven optimization of their ad strategy. This approach resulted in a 20% increase in rewarded video revenue and a 30% rise in users watching rewarded videos for AxesInMotion.

AxesInMotion