Goody
10 Case Studies
A Goody Case Study
Fresh Fish Tinwald, a family-owned fish-and-chips shop in Tinwald, struggled with an underused paper stamp loyalty card that relied on customers remembering to bring it. Owner Laura Weaver turned to Goody’s online rewards software (the Goody Card) to capture customer details, track points, and deliver personalised offers.
Goody replaced the anonymous stamp system with an online database, email-driven weekly offers and birthday freebies, and simple scan-to-redeem tracking that staff can prompt at every sale. The result: 1,251 of Tinwald’s 3,075 residents (more than a third) have signed up, the business records 8,641 returning customers, and Goody has given Fresh Fish Tinwald instant communication, measurable customer insights, and a clear boost in loyalty.
Laura Weaver
Fresh Fish Tinwald