Case Study: Citrix scales global Month of Service with Goodera virtual volunteering

How Goodera helped Citrix plan and scale their Month of Service with Virtual Volunteering

Citrix, a global technology company, faced the significant challenge of scaling its annual global Month of Service to engage over 1,500 employees across 44 countries, especially after the pandemic necessitated a pivot from in-person to virtual volunteering. The internal effort to find, vet, and manage these hyperlocal virtual events was overwhelming and time-intensive. To solve this, Citrix partnered with the vendor Goodera to leverage its virtual volunteering service and expertise for planning and executing the large-scale program.

Goodera implemented a comprehensive solution, providing a robust framework that handled everything from goal-setting and nonprofit vetting to event execution. They created a centralized portal for activity booking, supplied event marketing collateral, and managed all virtual volunteering experiences. This partnership enabled Citrix to successfully engage its global workforce, impacting over 300 beneficiaries. The program's success integrated virtual volunteering into Citrix's ongoing corporate citizenship efforts, leading to further engagements with Goodera for employee resource group events.

Citrix

Jo Moskowitz

Director Corporate Citizenship